Our vision

At Kinihara, we’re known for challenging the status quo and shaking up markets, while championing people and industries we serve. Our purpose is to challenge norms to increase market share and profitability, and it is the very reason we exist. It is the lens through which we make all our decisions.

The backbone of our brands and businesses will always be our Values. Our values are what keep our people, products and partners on the right path to achieve our purpose while providing incredible experiences.

We have been renowned for delivering unique and exceptional customer experiences and creative solutions for business growth. For more than half a century, our group businesses have operated and grown successfully in India with a mission to deliver superior returns to our customers and stakeholders. The Group now aspires to leverage India’s growth prospects and expand its businesses across the world starting with the USA to serve the North & South American markets.

Kinihara Group’s restless spirit of entrepreneurship, passionate innovation and market disruption combined with genuine customer service has built up a diverse group of businesses, which underpins the Group’s 70+ years of growth legacy.